TechBootiram is a leading technology company specializing in innovative digital solutions. We focus on software development, e-commerce, and data-driven marketing strategies to help businesses grow in the digital era. Join our team and be a part of impactful marketing campaigns that drive brand growth and customer engagement.

Role Overview:

We are looking for a Digital Marketing Executive with 2+ years of experience to manage and optimize digital marketing campaigns. The ideal candidate should have expertise in SEO, social media, paid advertising, and content marketing to drive online visibility, traffic, and conversions.

Key Responsibilities:

Develop and implement SEO strategies to enhance organic traffic and search rankings.
Manage and grow TechBootiram’s social media presence (Facebook, Instagram, LinkedIn, Twitter, YouTube).
Plan and execute Google Ads, Facebook Ads, and LinkedIn Ads for lead generation and brand awareness.
Create and manage engaging content for blogs, social media, email campaigns, and ad copies.
Monitor and analyze website traffic using Google Analytics, Google Search Console, and Google Tag Manager.
Conduct keyword research, competitor analysis, and on-page/off-page SEO.
Optimize landing pages and website performance for improved conversion rates.
Develop and execute email marketing campaigns to engage customers and generate leads.
Stay up to date with digital marketing trends, tools, and best practices.

Required Skills & Qualifications:

2+ years of experience in digital marketing, SEO, and PPC campaigns.
Strong knowledge of Google Ads, Facebook Ads, and LinkedIn Ads.
Experience with SEO tools (SEMrush, Ahrefs, Moz, etc.).
Proficiency in Google Analytics, Google Search Console, and Google Tag Manager.
Hands-on experience with social media marketing and content strategy.
Strong copywriting and content creation skills.
Knowledge of email marketing tools (Mailchimp, HubSpot, Sendinblue, etc.).
Basic understanding of HTML, CSS, and WordPress is a plus.
Data-driven approach to marketing strategies and decision-making.

Preferred Skills (Good to Have):

Experience with marketing automation tools (HubSpot, Marketo, Zoho).
Understanding of A/B testing and conversion rate optimization (CRO).
Knowledge of influencer marketing and affiliate marketing.
Video marketing and basic video editing skills.

Benefits at TechBootiram:

Competitive salary based on experience.
Flexible work environment (Hybrid/Remote options available).
Opportunity to work with the latest digital marketing technologies.
Career growth and learning opportunities.
Health insurance and additional perks.

How to Apply:

Interested candidates can send their resumes to info@techbootram.com with the subject